The Key to Behavior Change is Identity Change - Nir And Far
Nir And Far: Business, Behaviour and the Brain
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The Key to Behavior Change Is Identity Change
Use psychology of self image to transform your habits for good. By lining our behaviours with our identity, we make choices based on who we want to be. Abstaining from meat is instead simply an expression of who they are. To succeed at eliminating meat from your diet, then the key to success is telling yourself and others that you are a vegetarian.
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