The Behavioral Design Podcast

Chatbots, Synthetic Users and AI for User Research with Hassan Aleem

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Nov 20, 2024
Guest
Hassan Aleem
In this engaging discussion, Hassan Aleem, a behavioral practitioner and neuroscientist with a Ph.D., dives into the fascinating intersections of AI and behavioral science. He explores the benefits and limitations of AI-powered chatbots in user research, emphasizing the importance of human expertise. The conversation also touches on the intriguing concept of synthetic users and their potential biases. Finally, they ponder whether AI can truly understand beauty, shedding light on the balance between technology and individuality in aesthetic judgment.
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INSIGHT

AI's Strength in Simplicity

  • AI excels at simplifying tasks, which aligns with behavioral design principles of ease and intuitiveness.
  • However, AI currently lacks the ability to address broader behavioral design aspects like motivation, engagement, and barriers.
ANECDOTE

Duolingo vs. AI in Language Learning

  • Despite AI's ability to simplify communication, language learning remains a complex behavioral goal.
  • Duolingo's success highlights the importance of structured motivation and engagement, which AI currently lacks.
ADVICE

Chatbot Design Considerations

  • When designing chatbots, consider if conversation is the most effective approach.
  • Avoid overusing chatbots and be mindful of user fatigue from excessive interactions.
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