

The New Music Business: Breaking Artists in a Digital World with Johnny Dwinell
4 snips Feb 1, 2024
Johnny Dwinell, music industry key player, shares strategies for converting followers into fans, avoiding traditional record label deals, and the immense opportunities in marketing and business skills. They discuss the shift to independent releases, the impact of Nirvana, the power of music mentorship, the importance of marketing and promotion, exploring memes and remixing, creative promotion in the digital age, and the effectiveness of Facebook ads for breaking artists.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Navigating the Changing Music Landscape
01:56 • 17min
Unlocking the Power of Music Mentorship and Marketing in the Music Industry
19:07 • 3min
Marketing and Promotion in the Music Industry
22:22 • 31min
Exploring the Power of Memes and Remixing in Music
53:02 • 2min
Creative Promotion in the Digital Music Industry
54:48 • 8min
The Importance of Facebook Ads and Digital Promotion for Breaking Artists
01:02:30 • 2min