31min chapter

Modern Musician cover image

The New Music Business: Breaking Artists in a Digital World with Johnny Dwinell

Modern Musician

CHAPTER

Marketing and Promotion in the Music Industry

This chapter discusses the importance of marketing and promotion in the music industry, highlighting examples of products/music that didn't achieve success due to poor marketing. It also emphasizes the significance of radio, touring, and digital platforms in propelling artists to success.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode