

88. Rethinks: Leading From Home – How to Create the Right Environment for Communication
88 snips May 2, 2023
Jonathan Levav, a Stanford marketing professor and director of the Behavioral Lab, discusses leading from home and fostering a creative environment. He emphasizes the importance of establishing company culture online and encouraging spontaneous conversations that enhance communication. Levav examines how the timing of decisions influences outcomes and the need for mental breaks during interactions. He also highlights the distinction between being liked and being respected in leadership, advocating for clarity and empathy in communication.
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Decision Fatigue
- Decisions and information accumulate, changing how we approach information.
- Manage this accumulation by incorporating mental breaks for effective communication.
Manage Cognitive Load
- Account for the psychological burden on your audience during communication.
- Provide mental respites or breaks, especially during lengthy presentations or decision-making processes.
Comparative Value
- Value assessments are always comparative.
- Figure out what your audience compares you to and position yourself favorably.