

425: Sapia.ai: Rescuing & Rebuilding an Enterprise SaaS - with Barb Hyman
Jan 9, 2025
Barb Hyman, the visionary Founder and CEO of Sapia, shares her journey of transforming a struggling startup into a successful enterprise using AI-powered hiring solutions. She discusses the revamped approach to recruitment, emphasizing the biases in traditional methods and how Sapia’s chat interviews enhance candidate evaluations. The conversation also covers the challenges of fundraising, navigating market expansion, and the importance of empathy in client relationships. Alongside personal anecdotes, Barb offers rapid-fire business tips and insights on effective entrepreneurship.
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Sapia's Rocky Start
- Barb Hyman joined struggling HR tech startup, Scale, in 2018.
- She fired the entire team, including the founder, due to product issues and low runway.
Cap Table Struggle
- Hyman had to raise funds within six weeks using a convertible note due to existing cap table issues.
- This led to an ownership imbalance, with initial founders holding control despite new investment.
Problem and Team Focus
- Focus on deeply understanding the problem your product solves.
- Build a strong, motivated team with shared commitment.