Content, Briefly

BentoBox: Hannah Geise on checking every content box

8 snips
May 13, 2024
Hannah Geise, Senior Content Manager at BentoBox, brings her extensive experience from the food and hospitality industry to the conversation. She shares insights on how technology is reshaping restaurant management and marketing. Hannah discusses BentoBox's multifaceted content strategy encompassing brand and SEO while emphasizing community engagement post-pandemic. She also highlights the importance of data-driven content creation and effective customer retention techniques, as well as personal success skills like time management that drive productivity.
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ANECDOTE

Hannah's Background

  • Hannah Geise's career started with social media for Sartori Cheese and a food waste startup, Spoiler Alert.
  • Before BentoBox, she managed marketing for Harvard Innovation Labs, supporting startups.
INSIGHT

Harvard Innovation Labs

  • The Harvard Innovation Labs fosters an entrepreneurial environment for Harvard-founded startups.
  • It supports ventures from all 13 Harvard schools, including the undergraduate college and 12 graduate schools.
INSIGHT

BentoBox Overview

  • BentoBox helps restaurants enhance their online presence, diversify revenue, engage diners, and improve efficiency.
  • It provides websites, online ordering, reservations, event tools, and e-commerce solutions.
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