
EconTalk Chris Anderson and the Long Tail
Aug 7, 2006
Chris Anderson, author of The Long Tail, discusses the weird world of internet distribution, the economics of choice and the role of filters, and the challenges of wrapping our minds around emergent phenomena. He explores the concept of the long tail in digital marketplaces and the power of niche content. They also delve into the limitations imposed by scarcity and the expansion of consumer choice. The conversation highlights the paradox of choice, the power of relevance, and the diffusion of power in mainstream media and the blogosphere. They also touch on the influence of the internet on politics and the lack of diversity in the political landscape.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
The Long Tail and the Power Law in Digital Marketplaces
02:11 • 14min
Scarcity, Discipline, and the Expansion of Consumer Choice
16:37 • 4min
The Paradox of Choice and the Power of Relevance
20:53 • 7min
The Power of Niche Content and the Paradox of Wikipedia
28:09 • 17min
The Diffusion of Power in Mainstream Media and the Blogosphere
45:11 • 5min
The Influence of the Internet on Politics and the Lack a Diverse Political Landscape
50:37 • 2min

