How Stories Happen

“The only way to figure out a story is to tell it” | Andrew Davis, Keynote Speaker

Apr 29, 2024

Powerhouse business speaker, Andrew Davis, shares insights on crafting impactful stories. From refining speeches like a pro athlete to using childhood creativity in marketing strategies. Dive into the transformative power of personalized storytelling in revolutionizing customer experiences and driving business growth.

50:31

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Andrew Davis

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Quick takeaways

Crafting compelling stories is crucial for business success, emphasizing the need for understanding storytelling as a craft.

Authentic storytelling and innovative customer engagement strategies can significantly enhance business growth and client relationships.

Deep dives

Crafting Memorable Stories and Business Success

Crafting compelling stories is a key component of effective communication and business success. Through the podcast episode, the host delves into the significance of storytelling as a craft, emphasizing the need to move beyond abstract advice and pithy quotes to truly understanding the art of storytelling. Highlighting the importance of resonance over reach, the host shares personal experiences and insights on how impactful storytelling can transform business strategies and customer experiences.

Exploring the Creative Process and Evolution of Storytelling

02:05

Revealing the Transformative Power of Story Endings

04:18

Introduction

6min

The Art of Storytelling

5min

Evolution of Storytelling and the Relevance of Lumiere's Law

3min

Revolutionizing Customer Experience through Personalized Storytelling

17min

The Transformative Power of Storytelling

11min

Crafting Compelling Stories

5min

Exploration of Creative Content Development and Collaboration

2min

Enrollment is now open into my Public Speaking Accelerator. Register now for $400 off and secure a 1:1 coaching call with me too: jayacunzo.com/signaturetalk

ABOUT THIS EPISODE:

I know a ton of storytellers and creators and entrepreneurs, but I know exactly zero other people who have learned how to do what they do from both legendary news broadcasters and Kermit the Frog.

Meet Andrew Davis. He is a powerhouse business speaker who’s given speeches in 35 different countries, at more than 50 events every year. He speaks to audiences ranging from marketers and entrepreneurs to plumbers and physicians — and there may not be a storyteller who is this craft-driven and obsessed with telling amazing stories in the worlds of business, marketing, and customer experience.

Andrew hosts a popular video series called the Loyalty Loop on YouTube, and he’s had a long career crafting stories of all kinds, including jobs as a producer for NBC and a writer for the news legend Charles Kuralt.

As an entrepreneur, Andrew has built and sold a marketing agency, produced docuseries for brand clients big and small, and authored multiple books about marketing and customer experience.

In this episode, we dissect one of his signature stories. It's been with him for almost ten years, and he can customize it across audiences and projects to arrive at basically any insight he needs to teach. It’s a rare look at how a true master of the craft executes the tiny things that create a big impact both for his audience and his business.

Jump into the conversation:
(06:27) Meet Andrew
(14:18) Andrew’s Story
(22:38) Dissecting the Story
(39:02) First, Last, Favorite

Bonus Video:

🎨 Watch a video animation of Andrew’s signature story:

https://jayacunzo.com/blog/how-stories-happen-episode-1-andrew-davis

Resources:

⚫ Follow Andrew: https://www.linkedin.com/in/drewdavishere/

⚫ Explore his speaking: https://www.akadrewdavis.com/

⚫ Watch the Loyalty Loop: https://www.youtube.com/playlist?list=PLeegDFQqmxjBUpr5FCHzlpsKVyeEmPuf3

🔵 Follow Jay: https://www.linkedin.com/in/jayacunzo/

🔵 Subscribe to Jay’s newsletter: https://jayacunzo.com/newsletter

🔵 Learn about Jay’s coaching and consulting: https://jayacunzo.com/

🟢 Created in partnership with Share Your Genius: https://shareyourgenius.com/