Trigger Strategy is now Tentacles 009: Using Pitch Provocations to poke the market - Part 3
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Jan 16, 2024 Dive into the art of crafting pitch provocations swiftly and effectively, emphasizing the importance of time management and audience engagement. Discover the stark contrast in how venture capitalists and startups view failure and what it means for innovation in the fashion industry. Explore experimental market testing methods that allow for rapid feedback and iteration, while encouraging honest experimentation. Learn how genuine feedback can transform product development and strategies for engaging the market in meaningful ways.
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Schedule First Test Session
- Book a session with your first test person immediately.
- This forces you to create pitch provocations, even if rough.
Shittty First Drafts
- Pitch provocations are like shitty first drafts of your business direction.
- Focus on the core promise and market validation, not detailed plans.
Rapid Provocation Creation
- Tom created eight pitch provocations in an hour for a project on narrative-based sentences.
- He shared them with eight people who contacted him after a social media post.