Marketing strategist Josh Spector shares rapid growth tips for newsletters, key engagement metrics, innovative ad strategies, revenue-boosting moves, and a unique perspective on the newsletter industry. Learn practical ways to increase subscribers, analyze metrics, revolutionize ads, and maximize revenue for your newsletter.
01:00:41
forum Ask episode
web_stories AI Snips
view_agenda Chapters
auto_awesome Transcript
info_circle Episode notes
volunteer_activism ADVICE
Daily 10-Minute Growth Routine
Post one native social update teasing upcoming newsletter content to give people a reason to subscribe in advance.
Email aligned creators or audience-holders daily for simple cross-promotions and partnerships to reach new subscribers.
volunteer_activism ADVICE
Turn Top Links Into Native Social Content
Reuse your most-clicked newsletter links as native social posts by pulling two to three lessons to increase reach.
Add a one-line callout linking to the original issue so interested readers can subscribe.
insights INSIGHT
Measure What Matches Your Goal
Pick a single metric that maps directly to your newsletter goal rather than vanity numbers.
If your goal is engagement, track replies; if it's revenue, track revenue — each reveals true performance.
Get the Snipd Podcast app to discover more snips from this episode
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Josh Spector—marketing strategist and publisher of For The Interested: a one-paragraph newsletter for experts with simple, proven ways to use writing to grow your business.
Josh has been publishing For The Interested for 8 years and has built a substantial following transforming his insights into a pivotal resource for experts aiming to monetize their skills.
In this episode, Dylan & Josh explore:
Rapid Growth Techniques: How can small, daily actions significantly boost your newsletter subscriber count? Josh unveils practical, bite-sized strategies.
Engagement Metrics: What’s the single most telling metric for newsletter success, and how can it guide your content strategy?
Advertisement Innovation: Why traditional newsletter ads fail and how a simple shift in focus can multiply your click-through rates.
Revenue Boosting Moves: Josh discusses straightforward levers you can pull to dramatically increase your newsletter’s income.
A Thought-Provoking Take: Are we really in a newsletter bubble? Josh shares his unique perspective on the state of the newsletter industry.