BONUS! Open for Hire: Chelsea Johnson (prev. Anheuser-Busch, Dose & Co, Red Bull)

Aug 8, 2023

Chelsea Johnson, a seasoned marketing professional with experience at Anheuser-Busch, Dose & Co, and Red Bull, shares insights from her impressive career. She discusses the importance of influencer partnerships and the art of personal branding in navigating job transitions. The conversation dives into the evolving landscape of brand collaborations, using examples like Barbie. Chelsea also highlights the rise of creator-led brands, stressing the need for authenticity in marketing and the importance of building a personal identity beyond social media.

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Intro

00:00 • 3min

Navigating Career Transitions

02:55 • 7min

Exploring the Landscape of Brand Partnerships

09:44 • 2min

The Rise of Creator-Led Brands and Authenticity in Marketing

11:43 • 2min

Navigating Job Transition: Embracing Change and Growth

13:19 • 6min