Topline AI Cults? The Most Popular ChatGPT Uses Are Not What You Think.
61 snips
Oct 26, 2025 
Kyle Norton, CRO of Owner.com and host of the Revenue Leadership Podcast, joins to discuss the surprising surge in non-work ChatGPT usage, which now dominates at 73%. The conversation dives into its role in companionship and pseudo-therapy, raising questions about AI's potential risks, especially in health contexts. Kyle also reveals insights on transitioning to an AI-native, phone-first sales tech stack and addresses the challenges startups face in Europe, including regulatory hurdles and talent migration issues.
AI Snips
Chapters
Books
Transcript
Episode notes
AI's Biggest Impact Is Personal Health
- Personal health and mental health are likely the most dislocative impacts of AI on society.
- Companionship and therapy-like uses of ChatGPT are already reshaping personal care dynamics.
ChatGPT Is Used More For Personal Tasks
- Non-work use of personal ChatGPT accounts rose from 53% to 73% in a year.
- People increasingly use ChatGPT for everyday personal questions and companionship.
Companionship Tops Practical Guidance
- Writing, search, and practical guidance are the top three ChatGPT use categories.
- Companionship within practical guidance is surprisingly the largest single use case.
