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Coaching Culture

324: Accelerating Culture Change and The Importance of Culture Language - Erica Marrari Part 1

Nov 29, 2023
Erica Marrari, COO of GapingVoid, discusses the importance of culture in driving team results and how to accelerate culture change. The episode explores storytelling and using language to shape the desired culture. It also highlights the significance of vision casting, understanding culture, and connecting with people and conversations in driving cultural transformation.
40:50

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Designing and executing the right language can accelerate cultural transformation and align individuals with the organization's mission, vision, and values.
  • Ethnographic research is a powerful tool to understand culture and facilitate change by gaining insights into beliefs, motivations, and narratives.

Deep dives

The Importance of Designing a Great Culture

Culture plays a crucial role in the experience and results of a team. Coaches understand the significance of creating a positive culture. In this episode, the hosts interview Erica Marari, the COO of Gaping Void, a Culture Design Organization and Consulting Group that has worked with renowned organizations such as Zappos and AT&T. They discuss how to accelerate culture change, the power of storytelling, and the role of language in creating the desired culture.

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