5min chapter

Coaching Culture cover image

324: Accelerating Culture Change and The Importance of Culture Language - Erica Marrari Part 1

Coaching Culture

CHAPTER

Language as the Catalyst for Culture Change

This chapter explores the importance of language in driving cultural change and discusses how coaches can use language to shape the narrative and propel the culture forward. It emphasizes that culture is an ongoing process that requires constant cultivation and celebration.

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