Monetization Success in Political Media

Matt Iglesias has successfully transitioned from working with major media outlets to managing his own sub-stack, Slow Boring, which currently boasts around 18,000 paid subscribers. This transition has provided him with a substantial annual income of approximately $1.4 million, showcasing the lucrative potential of independent political media. By focusing on delivering valuable content and engaging with a dedicated audience, he has demonstrated that one can build a prosperous business despite the challenges of operating in a saturated media environment. This shift illustrates a growing trend where independent voices can thrive financially while maintaining journalistic independence.