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Creator Science

#152: Paddy Galloway – The most sought-after YouTube consultant on the planet

Jun 13, 2023
Paddy Galloway, a top YouTube strategist, has coached major creators like MrBeast and Jesser, focusing on pre-production for optimal video impact. He reveals the secrets behind great video ideas and emphasizes the importance of engaging titles and thumbnails. Paddy advocates for taking fewer, bigger swings instead of many small ones in content creation. He shares tips on brainstorming and developing title and thumbnail concepts that capture viewer interest and enhance video success.
36:25

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Podcast summary created with Snipd AI

Quick takeaways

  • Spending more time in pre-production and focusing on developing great video ideas are crucial for success on YouTube.
  • Effective packaging, including clear titles and compelling thumbnails, plays a vital role in attracting viewers and increasing click-through rates on YouTube.

Deep dives

Overview of HubSpot's Inbound Conference

HubSpot's annual inbound conference is highly regarded in the marketing space. It offers multiple stages with industry experts and focuses on various tracks, including sales strategy, AI, and innovation. Attendees can expect practical tips and network with leaders from innovative companies. The conference aims to provide both entertainment and education, leaving attendees motivated and informed.

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