Indie Hackers #064 – The Path from Minimum Viable Product to $50M a Year with Des Traynor of Intercom
Aug 10, 2018
Des Traynor, Chief Strategy Officer at Intercom, discusses the evolution and success of Intercom, touching on marketing, product development, hiring, sales, and developing an effective vision. He emphasizes the value of hard work, personalized communication, and building a successful marketing team. He also highlights the importance of focusing on product viability and customer satisfaction before diving into marketing efforts. Des shares his vision to revolutionize communication with internet businesses and adapt to industry shifts.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 4min
Building Intercom as a Product
03:54 • 21min
The Role of the Chief Strategy Officer at Intercom
24:40 • 3min
The Importance of Hard Work and Personalized Communication
27:22 • 25min
Building a Successful Marketing Team and Sales Strategies for B2B Startups
52:38 • 3min
Understanding Marketing for Early-Stage Founders
55:13 • 10min
The Future and Vision of the Company
01:04:53 • 2min
Information about Intercom and how to support the podcast
01:06:42 • 2min