It's not you, it's them - frustrating things orgs do - Keji Adedeji (Product Leader and Coach)
Jan 1, 2025
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Keji Adedeji, a seasoned product leadership coach with over 18 years in tech, shares her insights on the quirks of corporate culture. She humorously navigates the illusion of control that leads to micromanagement and restrictive environments. Keji highlights the pitfalls of poorly implemented agile practices and the dangers of excessive bureaucracy in product management. With a focus on adaptability, she champions outcome-driven work and emphasizes the need for clear goals, evidence-based decision-making, and empowering teams to thrive in a hybrid work world.
Corporate culture rooted in mistrust fosters excessive control mechanisms, stifling innovation and negatively impacting team morale and operational efficiency.
Organizations often lose sight of their core mission and brand by pursuing misaligned revenue-generating ideas, leading to strategic and operational disarray.
Deep dives
Illusion of Control in Organizations
Many companies exhibit a culture of mistrust, which often leads to excessive control mechanisms that stifle innovation and demoralize employees. This mistrust arises from a fear of failure, prompting companies to impose rigid processes that hinder operational efficiency. An example shared involved a team attempting to implement the Spotify squad model, but they opted for a cumbersome process where developers had to update physical boards, followed by notifying project managers to do so in Jira. This lack of trust undermined team morale, demonstrating how organizational fears can create bureaucratic hurdles that detract from effective product development.
Absurd Revenue Strategies
In a quest for alternative revenue sources, some organizations make decisions that astonish their stakeholders, such as a transportation company partnering with a fish distributor. This peculiar decision involved transporting fish alongside passengers' luggage, raising questions about relevance and alignment with the company's core mission. Although the intention was to generate revenue, the lack of strategic focus often leads to choices that don’t resonate with the company’s brand or customer expectations. This example underscores the importance of setting clear strategies and operational boundaries to prevent teams from making misaligned decisions.
Complexity of Documentation
The overcomplication of documentation can lead to inefficiencies that hinder an organization's ability to execute effectively. One notable instance involved a 61-page solution specification document that allocated insufficient space to critical sections like success criteria and handovers, ultimately yielding little real value. This situation reflects a common issue in organizations where the process of documentation becomes a bureaucratic exercise rather than a means to facilitate project success. It serves as a reminder that prioritizing meaningful outputs over excessive paperwork is essential for organizational efficiency.
Inefficient Meeting Processes
Time-wasting processes such as cumbersome meeting booking systems can severely impact employee productivity and morale. One example involved an organization requiring employees to email reception for meeting room bookings, which created unnecessary back-and-forth communications. This inefficiency points to a larger issue in organizations that struggle with outdated practices amidst rapid growth, often resulting in operational debt. Organizations must recognize the importance of streamlining processes and fostering an environment where employees can navigate their tasks effectively without administrative barriers.
Curious about the illusions and realities of corporate culture? Join us as we chat with Keiji Adedeji, an experienced product leadership coach with deep insights into the world of product management. Keiji shares her fascinating journey from software tester to product manager, driven by a relentless curiosity and a knack for problem-solving. With over 18 years in tech and extensive experience in B2B sectors, including her recent work with the International Baccalaureate Organization, Keiji brings to light the humorous and perplexing behaviors of large companies and the illusion of control that often drives their decisions.
In our conversation, we unpack the common pitfalls of adopting agile methodologies without truly grasping their essence, drawing from Keiji's firsthand experience with teams attempting to mirror Spotify's squad model. We highlight unusual practices, like the need to move physical cards, emphasizing the necessity of trust and focusing on outcomes rather than getting lost in the process. As our world shifts towards virtual and hybrid work environments, Keiji questions the relevance of traditional tools and underscores the importance of adaptable, outcome-driven work practices.
We also explore the challenges that come with setting strategic goals and how organizations can sometimes lose sight of their brand and mission in pursuit of metrics and revenue. By discussing the value of clear boundaries and the dangers of excessive bureaucracy, we aim to equip listeners with strategies to empower teams and drive meaningful change. From setting effective guardrails to navigating organizational complexity, Keiji offers a wealth of knowledge on building a culture of experimentation and tackling inefficiencies to enhance productivity and engagement.
Featured Links: Follow Keji on LinkedIn | Watch Keji's talk at #mtpcon 2023 | The Spotify Squad Model
Our Hosts Lily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath.
Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether) and Product Coaches. He’s the author of What Do We Do Now? A Product Manager’s Guide to Strategy in the Time of COVID-19. A recovering music journalist and editor, Randy also launched Amazon’s music stores in the US & UK.
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