554: How to Be a Long-Term Thinker in a Short Term World with Dorie Clark (an Encore Presentation of Episode 389)

The E-Myth Revisited by Michael E. Gerber dispels the myths about starting your own business, highlighting that most small business owners are not true entrepreneurs but rather technicians skilled in their trade. Gerber introduces the concept of the 'E-Myth' and explains that business owners must embody three key roles: the Entrepreneur (the visionary), the Manager (the organizer), and the Technician (the doer). The book emphasizes the distinction between working 'on' your business and working 'in' your business, and provides practical advice on building systems and processes to ensure a business can run independently of its owner.

In *The Long Game*, Dorie Clark argues for the importance of long-term thinking in achieving lasting success. The book addresses the relentless pressure in modern culture that pushes individuals toward short-term gains and instant gratification. Clark provides unique principles, frameworks, and vivid stories from her own career and other professionals to help readers apply long-term strategies to their specific situations. The book emphasizes the power of small, consistent actions over time, strategic patience, and the importance of reorienting oneself to see the big picture. It offers practical advice on goal setting, networking, and leveraging time efficiently to transform personal and professional lives[1][3][4].

In 'Born Standing Up: A Comic's Life', Steve Martin provides a detailed and candid account of his journey from his childhood to his rise as a stand-up comedian. The book delves into his early jobs at Disneyland and Knott's Berry Farm, his development as a magician and comedian, and the struggles and successes he faced in his career. Martin also explores his strained relationship with his family, particularly his father, and how he eventually reconnected with them. The memoir highlights the dedication, discipline, and originality that defined his career and explains why he chose to leave stand-up comedy in 1981 to pursue other creative ventures. The book includes photographs and offers a unique insight into the life of one of the most iconic comedians of his time.

In 'Never Eat Alone,' Keith Ferrazzi shares his insights on networking and relationship-building, emphasizing the importance of genuine connections and mutual success. The book outlines specific steps and an inner mindset for connecting with others, highlighting principles such as generosity, constant communication, and reciprocity without keeping score. Ferrazzi draws from his own experiences and those of highly connected individuals to provide practical advice on handling rejection, attending events, and maintaining long-lasting connections in both personal and professional settings.