Send & Grow by SparkLoop

Does your newsletter need a podcast? With Jeremy Enns of Scrappy Podcasting

Mar 19, 2024

Podcast marketing expert Jeremy Enns discusses the synergy between newsletters and podcasts, practical steps to start a podcast, and the benefits of having a newsletter for your podcast. The episode provides actionable advice for content creators looking to enhance their strategy with podcasts and newsletters.

41:39

Creator website

Episode guests

Jeremy Enns

AI Summary

Highlights

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Leveraging newsletters and podcasts synergistically can build a loyal audience.

Utilizing newsletter subscribers to promote a podcast can enhance visibility and drive listenership.

Crafting a clear and unique podcast concept is crucial for attracting and retaining engaged audiences.

Deep dives

The Importance of Show Concept in Podcast Marketing

Creating a strong concept for a podcast can significantly impact its marketing success. By developing a unique premise for the show, podcasters can attract and retain listeners more effectively. A well-defined concept can set expectations and make the value proposition clear to potential audiences.

Market Needs, Not Just Products

01:59

Repetition Builds Recognition

01:28

Engage Through Narrative

01:19

Introduction

5min

Podcasting and Newsletters: Finding Synergy

14min

Strategies for Marketing a Podcast Through Newsletters

5min

Strategies for Building Audience Trust and Engagement

13min

Aligning Podcast Content with Newsletter Content

4min

In this week's episode of the Send & Grow podcast, SparkLoop's Dylan Redekop sits down with Jeremy Enns, the bearded brains behind the Scrappy Podcasting newsletter and Podcast Marketing Academy.

Jeremy is not just a podcast marketing expert; he's a master at intertwining the worlds of newsletters and podcasts to create a unique blend of content that captivates audiences.

In this episode, Dylan & Jeremy dive into:

The Synergy Between Newsletters and Podcasts: How Jeremy leverages this dynamic duo to build a loyal audience.
Podcasting for Newsletter Operators: Jeremy shares why he believes creating a podcast can be a game-changer for newsletter operators and under what circumstances it truly makes sense.
Practical Steps to Start Your Podcast: From ideation to execution, Jeremy outlines the how-tos of podcasting for newsletter enthusiasts looking to expand their reach.
Newsletters for Podcasts: Flipping the script — the benefits of having a newsletter for your podcast.
...and a treasure trove of actionable advice and insider tips for anyone looking to enrich their content strategy with podcasts and newsletters!

OTHER LINKS MENTIONED
podcastmarketingacademy.com/sparkloop
Podcast Marketing Trends Explained on Apple Podcasts
Podcast Marketing Trends Explained on Spotify
Dylan on Twitter/X
Dylan on LinkedIn
SparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.
SparkLoop Partner Programs — grow your newsletter at 10x speed.
SparkLoop Affiliate Contest — recommend SparkLoop, earn commissions, and win a FREE trip to Cancun!

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.

Send & Grow by SparkLoop

Does your newsletter need a podcast? With Jeremy Enns of Scrappy Podcasting

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

The Importance of Show Concept in Podcast Marketing

Leveraging Existing Newsletter Subscribers for Podcast Growth

Social Media as a Double-Edged Sword in Podcast Growth

The Significance of Consistent Branding in Podcast and Newsletter Naming

Unlocking Podcast Growth Through Show Specificity and Promise

Market Needs, Not Just Products

Repetition Builds Recognition

Engage Through Narrative

Remember Everything You Learn from Podcasts