In this lively discussion, Marijana Jakic, a hospitality CEO, reveals the secrets of St Moritz's allure as a year-round destination. Michelin-starred chef Stefano Ciabarri shares his culinary vision, blending Swiss and Italian flavors. Tyler Brûlé, Sophie Grove, and Nic Monisse highlight local creativity and craftsmanship at the Makers & Shakers festival, showcasing the vibrant culture of the Swiss Alps. They delve into the role of restaurants in community life and exciting plans for upcoming events, making St Moritz a hotspot for innovation and adventure.
The St Moritz Makers & Shakers festival highlights the importance of authentic experiences, aiming to reconnect visitors with traditional local activities.
A balance between preserving architectural heritage and embracing modernity is crucial for maintaining Samarits's charm while encouraging innovative development.
Deep dives
Reviving Authentic Experiences
The Makers and Shakers Festival aims to reconnect visitors with traditional experiences in the Samarits region. By showcasing local activities such as berry picking and crafting, the festival emphasizes the importance of authenticity and history in tourism. The initiative serves as a reminder that many cherished activities from the past can be revitalized in modern contexts, enhancing the cultural significance of the area. This pivot toward genuine experiences is seen as essential for enticing future visitors and strengthening community ties.
Balancing Tradition and Innovation
A discussion around Samarits's architectural landscape highlights the balance between preserving heritage and embracing modernity. The community is urged to maintain distinctive design elements, such as unique umbrellas and traditional structures, while also welcoming new architectural innovations. By respecting the region's aesthetic legacy while fostering contemporary creativity, Samarits can ensure its charm is retained for future generations. This conversation reflects about the need for conscientious development that honors both history and the local desire for progress.
Culinary Fusion and Local Sourcing
The culinary landscape in Samarits is characterized by a harmonization of Italian gastronomic techniques with locally sourced Swiss ingredients. Chefs emphasize the significance of using regional produce, with a commitment to connecting with local farmers and food artisans. This philosophy not only enriches the dining experience but also strengthens the local economy and encourages sustainable practices. By focusing on authenticity in their culinary offerings, restaurants like Crona create a unique and memorable dining experience that resonates with both locals and visitors.
A special edition of the show live from the Swiss Alps. We meet the creators and entrepreneurs taking part in the first chapter of the St Moritz Makers & Shakers festival. The CEO of St Moritz Tourism, Marijana Jakic, tells us about hospitality in the region, chef Stefano Ciabarri talks about the culinary vision at the Michelin-starred Krone restaurant and we’ll hear from Monocle’s team on the ground too: Tyler Brûlé, Sophie Grove and Nic Monisse.