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Design Discipline
Andres Jasso: Founder & Creative Director
Dec 23, 2024
Andres Jasso is the Founder and Creative Director of ALL HANDS, a design studio in San Antonio, Texas. With over 12 years of design experience, he shares his entrepreneurial journey, transitioning from a classical music background to graphic design. They discuss the innovative SAFEHOUSE membership lounge, emphasizing community over data in business. Andres also highlights the evolution of coffee culture, exploring artisanal trends and unique experiences. He reflects on design's impact on personal identity and the importance of collaborations in building community.
01:23:46
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Quick takeaways
- Andres Jasso's transition from music to design showcases how diverse creative fields can lead to innovative career paths.
- The emphasis on experiential learning during his unconventional upbringing nurtured creativity and adaptability, influencing his design philosophy immensely.
Deep dives
Musical Beginnings and Design Discovery
The speaker reflects on their early life as a classically trained violinist, beginning lessons around the age of ten. At seventeen, a high school project involving a solo violin album introduced them to design when their brother suggested using Photoshop to create the album cover. This experience marked a pivotal moment when they discovered graphic design as a viable career path, initially starting with small jobs and learning the intricacies of the craft. The journey showcased the transition from music to visual artistry, blending creativity from different disciplines.
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Discover
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