Camunda CEO: Jakob Freund

Jakob Freund, CEO and co-founder of Camunda, shares his expertise in process automation and orchestration. He discusses the vital role of orchestration in enterprise automation strategies and contrasts it with traditional task automation methods. Jakob emphasizes the need for balancing automation with human interaction to enhance customer experiences. He also explores the future of AI in automation, highlighting the challenge of maintaining compliance while enabling self-optimizing processes. His insights on scaling orchestration practices are particularly compelling.