Big Technology Podcast

Amazon's Ad Business Soars + AI APIs — With Benedict Evans

Mar 8, 2023

Benedict Evans, a renowned tech analyst formerly with Andreessen Horowitz, dives into the intriguing blend of media and retail, spotlighting Amazon's soaring ad business. He explores how economic shifts are reshaping tech valuations and consumer behavior. Evans also dissects the transformative potential of AI APIs, particularly in chatbots like ChatGPT, while humorously addressing the quirks of AI creativity. Finally, he emphasizes the importance of critically evaluating AI-generated content in an evolving landscape.

01:07:09

Episode guests

Benedict Evans

AI Chapters

Episode notes

Intro

2min

Navigating Big Tech: Marketplace Dynamics

25min

Analyzing the Evolving Dynamics of Digital Advertising and Tech Growth

5min

The Transformative Impact of AI on Advertising and Search

26min

The Quirks of AI Creativity and Inaccuracy

4min

Navigating the Accuracy of AI-Generated Content

3min

Benedict Evans is a star tech analyst who’s spent years at Andreessen Horowitz and is now independent. Evans joins Big Technology Podcast to highlight some big, surprising new shifts in the tech industry, which he covers in a new presentation called the New Gatekeepers. In this episode, we discuss how media and retail are blending, with a focus on Amazon's ad business. Stay tuned for the second half, where Evans goes into depth about the potential for AI APIs, especially ChatGPT's.

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You can find Evans' presentation here.

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