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Amazon's Ad Business Soars + AI APIs — With Benedict Evans

Big Technology Podcast

CHAPTER

The Transformative Impact of AI on Advertising and Search

This chapter explores the significant influence of chatbots and large language models on traditional advertising and search functionalities, including the competitive dynamics between Bing and Google. It raises critical questions about technological integration, copyright issues, and the transition from general AI to specialized applications in various industries. The discussion also highlights the evolving landscape of machine learning and the importance of adaptability in the face of rapid technological advancements.

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