Former CEO of Yum! Brands and Cool Ranch Doritos inventor, David Novak, shares insights on his unique childhood, CEO journey, and father-daughter relationship after his wife's passing. Discusses creative process behind Cool Ranch Doritos, childhood experiences, importance of humanizing leadership, and reflections on marketing campaigns and personal connections.
Balancing family and work is crucial for success and fulfillment.
Learning from failures and feedback is essential for growth and improvement.
Music and familial connections serve as sources of inspiration and strength in life.
Deep dives
Passion for Family and Work-Life Balance
David emphasizes the importance of balancing family time with professional commitments. He highlights the significance of being present for key moments in his family's life while ensuring that work responsibilities are met. David affirms the value of personal reflection and gratitude in maintaining this balance.
Memories of Crystal Pepsi and Learning from Failures
Reflecting on the Crystal Pepsi campaign, David acknowledges the missed opportunities and lessons learned from the product's execution. He shares the importance of self-awareness and the ability to learn from failures, emphasizing the value of listening to feedback and making necessary adjustments for success.
Impactful Songwriting and Musical Inspiration
David expresses admiration for impactful songwriting and discusses his love for compelling music, particularly appreciating the storytelling elements in songs such as 'Music is My Mistress' and 'Gratitude' by Eric Church and Drew Holcomb. Music has been a source of inspiration and connection in his life.
Fatherhood and Unconditional Love
David reflects on his close relationship with his daughter, emphasizing the deep bond they share. He highlights the unconditional love and support he receives from his daughter during challenging times, underscoring the transformative power of familial connections and the role of family in providing love and strength.
Book Title: 'Nothing Like It' - A Reflection on Fatherhood
Reflecting on the unique and incomparable experience of fatherhood, David envisions a book titled 'Nothing Like It'. This title captures the unparalleled nature of the father-child relationship and the profound impact of parenthood. Through this prospective book, David aims to delve into the extraordinary journey and emotions associated with fatherhood.
What does it take to be an award-winning CEO? Well, we tracked down just the guest to answer that question. David Novak is the former CEO of Yum! Brands, and the guy who can lay claim to inventing Cool Ranch Doritos. Yeah, for real. He joins the fellas to talk about his extremely unique childhood, how he got the CEO gig, and his view on the relationship with his daughter after his wife passed away.
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