The Learning Leader Show With Ryan Hawk 197: Linda Rottenberg - Why Crazy Is A Compliment
Mar 26, 2017
Linda Rottenberg, an entrepreneurship leader and founder of Endeavor, discusses the importance of taking risks in leadership. She emphasizes that the greatest risk is not taking any risks at all. Linda shares practical strategies like stealth testing and encouraging intrapreneurship within organizations. She champions the idea of starting small and finding innovative solutions rather than relying on past successes. With examples from companies like Amazon and Microsoft, she highlights how culture shifts with strong leadership and the power of vulnerability in building engaged teams.
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Assumptions Become Obsolete
- Relying on past assumptions makes organizations vulnerable as the world changes.
- Continuously challenge assumptions and add people who will question your core successes.
Start Stealth And Validate First
- Start new ideas quietly and test them in off-hours before seeking approval.
- Use rapid feedback tools like Kickstarter and social media to validate before requesting resources.
Clorox VPs Tested Products On Playgrounds
- Two Clorox VPs tested green products off-hours with moms on playgrounds before going to management.
- Their stealth approach produced proof points that led to a successful launched product line.
