The Marketing Millennials

Marketing Strategies for Uncertain Times | Bathroom Break #56 🚽

May 19, 2025
In a world of uncertainty, transparency is key to maintaining customer trust. Discussing the pitfalls of aggressive discounting, the hosts suggest focusing on value instead. They emphasize the importance of double-downing on existing client relationships and adapting marketing strategies to navigate economic instability. With light-hearted banter, they also touch on the humorous struggles of scheduling and maintaining competitive edges in marketing. Get ready to shift your approach!
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ANECDOTE

Avoid Lengthy Dessert Orders

  • Daniel avoids ordering dessert and coffee during dinners to keep the meal short.
  • He dislikes last-minute coffee orders that delay others from leaving the restaurant.
ADVICE

Be Transparent About Pricing

  • Be transparent with customers about pricing changes related to tariffs or uncertainties.
  • Use your landing page to clearly state if prices will stay stable or might increase soon to build trust.
ADVICE

Monitor Competitors Daily

  • Regularly monitor competitors' websites for updates on pricing or discounts using tools like ChatGPT.
  • Staying aware of competitor moves helps you adapt your marketing swiftly in uncertain times.
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