2Bobs—with David C. Baker and Blair Enns

What I Learned From Teaching Motorcycle Racing

Jul 30, 2025
Discover the unexpected parallels between motorcycle racing and creative agency work. The hosts share anecdotes about teaching racing, highlighting how personal hobbies can enhance mastery and offer an escape from stress. Insights on vision and focus reveal crucial lessons for leadership and business decision-making. They delve into how systems thinking can foster creativity rather than stifle it, and discuss the balance between rigid sales techniques and adaptable approaches to skill improvement.
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ANECDOTE

David's Motorcycle Roots

  • David C. Baker grew up in Guatemala using motorcycles and horses for transport due to lack of roads.
  • He later rekindled his passion riding hundreds of thousands of miles and running a popular BMW motorcycle discussion board.
ADVICE

Vision Controls Everything

  • Keep your vision directed at the right target to control where you go.
  • Avoid "target fixation" by not staring at obstacles but looking where you want to go.
ADVICE

Slow Down To Speed Up

  • Slow down before turning sharply to gain better control and accelerate faster out of corners.
  • Controlled speed and precision beat uncontrolled fast approaches for better results.
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