How I Work (Bonus) Behind the scenes of Diary Of A CEO + how the team built 48 AI tools and saved 62,000 hours
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Aug 20, 2025 Georgie Holt, co-founder of Flight Story alongside Stephen Bartlett, reveals how her team has integrated AI into media and podcasting. They developed 48 innovative tools, dramatically saving over 62,000 hours of work. Georgie discusses AI's role in identifying high-impact guests through the 'Unicorn Hunter' and 'Prewatch,' and how these tools empower content creation that resonates with audiences. She shares insights on fostering a collaborative culture and the significance of community in building lasting media.
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Run A Company-Wide AI Challenge
- Run time-bound, competitive AI challenges to accelerate learning and cross-team collaboration.
- Judge entries on impact, usability and human outcomes to prioritise tools you will actually use.
Small AI Bets Yield Big Efficiency Gains
- Small, focused experiments with AI can create outsized operational impact and cost savings.
- Flight Story built 48 tools that saved 62,000 hours and about $1 million in efficiencies.
Winning Tool: Unicorn Hunter
- The winning entry automated research and guest booking to surface high-impact guests quickly.
- They built 'Unicorn Hunter' into Guest Radar to spot cultural moments and invite timely voices to appear in days.
