Daybreak

Are banks done with India's credit card frenzy?

14 snips
Dec 2, 2024
India's credit card craze might be hitting a bump. With over 100 million cards issued recently, banks are now reining in aggressive strategies. Costly perks like free airport lounge access are being scaled back. A regulatory shift has banks like RBL and SBI Card facing new challenges, pushing them to issue half the number of cards compared to last year. The shift towards co-branded cards indicates a strategic pivot in an evolving market. Tune in to unravel the twists and turns of this financial landscape!
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INSIGHT

Credit Card Issuance Decline

  • Indian banks issued over 100 million credit cards by February 2024, fueled by attractive offers like free airport lounge access.
  • However, banks are now reducing credit card issuance, with October 2025's numbers less than half of last year's.
INSIGHT

RBI's Impact on Credit Cards

  • The RBI's decision in November to increase the risk weight on credit card receivables for banks and NBFCs is a key factor.
  • This requires lenders to set aside more capital, impacting their profitability.
ANECDOTE

RBL Bank's Voluntary Reduction

  • RBL Bank, India's fifth-largest credit card issuer, voluntarily reduced outstanding credit cards by over 100,000 between July and October.
  • This constitutes a 2% decrease in its circulating credit cards.
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