The Orthogonal Bet: Building a Fractal Combinatorial Trope Machine
Aug 2, 2024
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Hilary Mason, co-founder and CEO of Hidden Door, shares her extensive expertise in interactive storytelling and machine learning. She discusses the innovation behind merging technology and narrative, emphasizing the importance of player choice and AI's thoughtful integration into gaming experiences. Hilary also explores the creation of a storytelling engine that marries human creativity with AI support. Lastly, she reflects on the challenges and opportunities startups face compared to corporations in harnessing AI technology, advocating for a more deliberate approach to development.
Hilary Mason emphasizes the importance of thoughtfully incorporating AI into interactive storytelling to enhance user experiences and creativity.
The evolution of collaborative storytelling showcases the need for proper licensing and revenue sharing to respect creators while engaging fans more deeply.
Deep dives
Understanding Brain Function Through AI
A significant focus of recent research in computational biology relates to the understanding of brain function and neurological diseases. This exploration entails the use of sophisticated AI techniques and neuroimaging to unravel complex brain processes. Researchers are particularly interested in leveraging machine learning to create models that mimic human cognitive functions, thereby enhancing our understanding of how we process information. These advancements hold promise for innovative treatments for neurodegenerative diseases, as they pave the way for non-invasive brain stimulation methods.
Creating Immersive Storytelling Experiences
The concept behind Hidden Door is to provide fans with a platform to immerse themselves in fictional universes, allowing them to create their own narratives. The design emphasizes a collaborative storytelling experience where players draft unique story arcs without predetermined outcomes. By integrating elements from tabletop role-playing games, the platform encourages creativity and personal expression within familiar worlds. The balance between user freedom and story structure is essential, making it a dynamic environment for narrative exploration.
Navigating Product Development in Gaming
Product design within the gaming industry often grapples with balancing quantitative metrics and qualitative user experiences. Creators face the challenge of developing engaging experiences that cannot be measured solely through metrics like user engagement or retention. As gaming involves subjective storytelling, leaders in the field must foster environments that prioritize emotional connections over standard performance metrics. This approach ultimately leads to crafting richer, more compelling gaming experiences that resonate with players on a personal level.
Collaborating with Creators for Fan Engagement
The relationship between creators and fans is evolving, with increasing interest in collaborative storytelling environments that respect creator rights. By ensuring proper licensing and revenue sharing, companies can create platforms that celebrate original creators while allowing fans to engage deeper with their worlds. This synergy enhances the fan experience, transforming passive consumption into active participation in storytelling. Ultimately, fostering this creative partnership benefits both artists and their audiences by exploring new dimensions of fictional universes together.
Welcome to the ongoing mini-series The Orthogonal Bet. Hosted by Samuel Arbesman, a Complexity Scientist, Author, and Scientist in Residence at Lux Capital.
In this episode, he speaks with Hilary Mason, co-founder and CEO of Hidden Door, a startup creating a platform for interactive storytelling experiences within works of fiction. Hilary has also worked in machine learning and data science, having built a machine learning R&D company called Fast Forward Labs, which she sold to Cloudera. She was the chief scientist at Bitly and even a computer science professor.
Samuel wanted to talk to Hilary not only because of her varied experiences but also because she has thought deeply about how to use AI productively—and far from naively—in games and other applications. She believes that artificial intelligence, including the current crop of generative AI, should be incorporated thoughtfully into software, rather than used without careful examination of its strengths and weaknesses. Additionally, Samuel, who often considers non-traditional research organizations, was eager to get Hilary’s thoughts on this space, given her experience building such an organization.