Think Fast Talk Smart: Communication Techniques 62. Rethinks: Summer Learning Series, How Humor Can Be a Secret Weapon in Communication
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Jul 5, 2022 Jennifer Aaker, a marketing professor at Stanford GSB and expert on purpose, teams up with Naomi Bagdonas, a humor instructor with an Upright Citizens Brigade background, to discuss the transformative power of humor in communication. They reveal how humor can enhance storytelling and improve workplace dynamics, challenging the misconception that it undermines professionalism. Listeners are inspired to embrace humor as a tool for building trust and fostering authentic connections, ultimately making communication more effective and enjoyable.
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Double Life
- Naomi Bagdonas realized she was hiding her true, humorous self at work.
- A client's comment about her imagined Friday nights (re-ironing blouses) highlighted this discrepancy.
Amit Gupta's Story
- Jennifer Aaker's perspective on humor changed after working with Amit Gupta.
- Gupta's use of humor while battling leukemia showed Aaker its power in serious situations.
Humor's Power
- Many leaders prefer employees with a sense of humor, believing they produce better work.
- Humor can boost perceptions of confidence, competence, and status, fostering trust.
