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Chasing Excellence
CrossFit's Leadership Crisis: Inside the Decision to De-Affiliate
Feb 18, 2025
In this discussion, Jameson Price, a dedicated gym owner and CrossFit affiliate, shares his poignant journey of de-affiliating from CrossFit HQ. He reveals the emotional turmoil that shaped this decision, emphasizing the clash between personal values and organizational leadership. Price critiques the disconnect between CrossFit HQ's governance and the community’s true spirit. Additionally, he addresses the challenges gym owners face in navigating change while fostering transparency and genuine connections within their fitness communities.
01:04:20
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Quick takeaways
- Gym owners must carefully navigate brand affiliation to align their values with community expectations during a leadership crisis.
- Effective leadership in fitness communities fundamentally relies on transparency, compassion, and accountability, especially in challenging times.
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