A Group Chat Inspired a Multimillion-Dollar Brand

Bart Szaniewski, Grant Eastey, and Ejay O’Donnell discuss their innovative journey from a group chat to establishing a multimillion-dollar brand called 'Dad Gang'. They delve into how their concept symbolizes modern fatherhood and emphasizes community through iconic merchandise like hats. The founders share insights on overcoming fears in entrepreneurship, the importance of organic growth, and building a loyal Instagram following. They also highlight impactful collaborations with athletes and the power of relatable messaging in fostering connections.