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A Group Chat Inspired a Multimillion-Dollar Brand

Shopify Masters

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Fatherhood and Business: A Unique Journey

This chapter explores the evolution of fatherhood and the increased involvement of fathers in their children's lives over the decades. It details the transition from casual conversations in a group chat about parenting experiences to the founding of a successful hat brand that fosters community among dads. The discussion highlights the importance of organic growth and the balance between family life and building a brand, emphasizing camaraderie and shared experiences in fatherhood.

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