Your Playbook for Black Friday & Cyber Monday Creative that Converts
Sign up here: https://www.tiereleven.com/Bfcm
Get your Beauty Brand’s creative trend report from one of the most successful Creative Strategists, Lauren Schwartz. In this FREE webinar, you’ll get all the Angles, Styles & Hooks That Sell (Before Your Competitors Catch On.) Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. In this webinar, we’ll reveal the trends, hooks, and tactics driving conversions before your competitors catch on. You’ll learn:
- Angles, Styles, and Hooks - Those that are actually selling this season, and not the trends we are going to see over-saturated.
- Macro Creative Trends - Learn all about the Macro creative trends that will shape your Q4 creative ads.
- Holiday Hooks - Holiday hooks that can be shaped to your brand to own the feed and stop the scroll.
- Quick Start Checklist - Get the ultimate quick start checklist so you can apply these learnings to your brand in under 7 days.
As Meta continues to invest billions in AI, understanding its impact on advertising strategies is crucial for any marketer looking to stay competitive. In this episode, Andrew Foxwell, a true OG in Meta advertising, reveals how marketing agencies and consultants can adapt to the rapidly changing digital landscape.
Andrew discusses how AI is not only making advertising more automated and accessible but also revolutionizing the creative strategy game. He shares valuable insights on what works today and what doesn’t when it comes to creating effective ads and navigating Meta’s complex ecosystem.
Plus, Andrew presents a framework for agency owners who are feeling overwhelmed by AI adoption and the pressure of client expectations. His approach to identifying what matters versus what’s just noise will help you align your marketing strategy with Meta’s latest AI innovations.
In This Episode:
- Andrew Foxwell’s career in digital marketing
- Meta's investment in Andromeda and ad automation
- Meta’s AI innovations in organic traffic vs advertising
- What marketing agencies should be doing differently today
- Biggest challenges agencies are facing with AI adoption
- Helping agencies identify the "one thing they must do" and why
- Managing client expectations and communicating AI adoption plans
- How to connect with Andrew Foxwell and Foxwell Founders
Listen to This Episode on Your Favorite Podcast Channel:
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https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK
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Connect with Andrew Foxwell:
Website: https://www.foxwelldigital.com/
Email: andrew@foxwelldigital.com
Join Foxwell Founders: https://foxwellfounders.com/
Connect with Ralph Burns:
LinkedIn - https://www.linkedin.com/in/ralphburns
Instagram - https://www.instagram.com/ralphhburns/
Hire Tier11 - https://www.tiereleven.com/apply-now
Connect with Lauren Petrullo:
Instagram - https://www.instagram.com/laurenepetrullo/
LinkedIn - https://www.linkedin.com/in/laurenpetrullo
Consult Mongoose Media - https://mongoosemedia.us/
Mentioned in this episode:
BFCM
Perpetual Traffic 