The #1 Non-AI Task an Agency Owner Can Do to Grow With Andrew Foxwell
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Navigating Agency Challenges in a Tech-Driven World
This chapter explores the responsibilities agency owners face in maintaining integrity and financial accountability amidst rapid technological changes and evolving client expectations. It highlights the importance of thoughtful decision-making in contract negotiations and emphasizes the need for effective communication regarding new tools integration. The discussion also addresses the shift in payment methods and the necessity of aligning services with clients' true needs to foster strong partnerships.
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