

179. The Exact Playbook to start a $90M+ Airbnb company
Mar 24, 2025
John Bianchi, the founder of STR Search and dubbed the "Airbnb Data Guy," shares his unique journey from financial advising to mastering the Airbnb market. He reveals how data analytics can pinpoint profitable rental properties, achieving a staggering $90 million in assets for investors. Listeners will learn about the crucial 20% rule for cash flow, effective use of forecasting tools like AirDNA, and strategies to enhance guest experiences. Bianchi also discusses common pitfalls new investors face and how to navigate them for lasting success.
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From Finance to Airbnb
- John Bianchi transitioned from financial advising to Airbnb investing after finding it boring.
- He started by renting out a spare room, which offset his rent and sparked his interest in the business.
Data Analysis Simplified
- Data analysis for Airbnb doesn't require formal training; simple observation and tools like AirDNA can suffice.
- AirDNA provides revenue predictions for Airbnbs worldwide, enabling informed property evaluation.
Evaluating Properties
- Prioritize cash flow and favorable regulations when evaluating Airbnb markets.
- Use the 20% rule (revenue should be 20% of the purchase price) to identify cash flow potential.