Second Time Founders
E59 Peter Kazanjy created the playbook on founder lead sales and how to scale your sales org
Mar 19, 2024
Peter Kazanjy, renowned in sales, shares insights on founder-led sales, challenges faced by founders, and his book addressing this gap. He discusses navigating the journey to product-market fit, sales management evolution, and data translation for sales success. Emphasizing founder-led sales, setting sales benchmarks, and recognizing exceptional talent in scaling a sales organization.
45:48
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Quick takeaways
- Building a strong team in startups requires focusing on effort, intellectual capacity, and resilience rather than trying to fit individuals into a mold.
- Valuing and investing in high-performing individuals within a startup by giving them more responsibility, equity, and support contributes to organizational success.
Deep dives
Hiring Quality Humans for Startups
Startups require high quality individuals who are willing and suited for the challenges. It's crucial to avoid trying to fit people into the startup mold if they don't naturally align. Focus on effort, intellectual capacity, and resilience to build a strong team.
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