Importance of Trust in Design Systems

Trust is a fundamental element for financial institutions, as customers must feel secure when managing their money through apps and websites. At US Bank, the design system plays a vital role in establishing this trust by ensuring that products are reliable and consistent. Customers need to have confidence in the design and functionality of the tools provided, which helps them achieve their financial goals. The design system aims to create a trusting relationship over time, similar to how personal relationships are built, by demonstrating consistent and reliable behaviors.