Design Systems: Beyond The Button
Beyond the Button #10: How do design systems foster user trust?
Aug 8, 2024
Tim Legierse, a veteran of the zeroheight team, and Beau Ulrey, Sr. Design System Manager at U.S. Bank, dive into how design systems foster user trust. They discuss the impact of consistent UI in enhancing user adoption, especially in finance. The conversation highlights balancing design consistency with innovation and the importance of beta testing. Collaborative development processes and usability testing play crucial roles in refining design systems. Ultimately, they underline that reliability over time is key to building trust.
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Quick takeaways
- A consistent user interface, driven by design systems, fosters trust and adoption among customers in financial services.
- Accessibility within design systems not only enhances user trust but also promotes collaboration and inclusivity across internal teams.
Deep dives
Importance of Trust in Design Systems
Trust is a fundamental element for financial institutions, as customers must feel secure when managing their money through apps and websites. At US Bank, the design system plays a vital role in establishing this trust by ensuring that products are reliable and consistent. Customers need to have confidence in the design and functionality of the tools provided, which helps them achieve their financial goals. The design system aims to create a trusting relationship over time, similar to how personal relationships are built, by demonstrating consistent and reliable behaviors.
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