038: The 'Origin' Story (A Really Bad Business Idea) with Pete Roberts

Apr 18, 2024

Pete Roberts, CEO of Origin and Jocko Fuel, shares his journey of American manufacturing, bad business ideas, working with spouses, raising kids, and setting ambitious goals like producing 1,000,000 pairs of jeans annually. The discussion also covers the impact of collegiate sports on parenting, the importance of talent acquisition, and recognizing blind spots in marriage.

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Introduction

00:00 • 3min

Recognition at a Local Cafe and Reflection on Impact and Success

03:00 • 2min

Lessons from Collegiate Sports and Parenting in Athletics

04:43 • 6min

The American Manufacturing Revolution

10:35 • 25min

Reflections on CEO Experience and Importance of Talent Acquisition

35:23 • 2min

Recognizing Blind Spots in Marriage

37:09 • 23min

Commitment to Serious Dating and Ambitious Denim Production Goals

59:52 • 3min