

SPECIAL SERIES: Mastering Content Strategy | Bathroom Break #24
Oct 7, 2024
In this engaging conversation, Jay Schwedelson, the host of the "Do This, Not That" podcast and an expert in marketing strategies, emphasizes the power of a focused content strategy. He advocates for honing in on one platform instead of spreading yourself too thin. The discussion tackles crafting platform-specific content to boost engagement and how to steer clear of negative signals that could harm your brand. They also lightheartedly delve into pop culture, sharing anecdotes about shows like 'Gilmore Girls' and how they influence marketing narratives.
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