
Nikonomics - The Economics of Small Business 246 - Costco's Big Secret: How to Buy Everything 90% Off with Shannon Jean
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Oct 22, 2025 Shannon Jean, a serial entrepreneur and auction reselling expert, reveals his secrets to profitable reselling through liquidation and auction deals. He shares the essential commandments for success, emphasizes the importance of building credibility before diving in, and suggests using Costco liquidation for great bargains. Tips on seasonal arbitrage, spotting low-risk pallets, and effective live selling strategies make this an invaluable guide for aspiring entrepreneurs. Shannon’s insights could transform how you think about buying and selling!
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Buy With Math, Sell With Emotion
- Never buy anything unless you already know what you can sell it for.
- Buy with math and sell with emotion to avoid impulse losses.
Build A Credibility Funnel First
- Build a credibility funnel before you spend big on inventory.
- Establish story, trust, unfair advantage, presentation, tools, and customer service first.
Start With Costco On B-Stock
- Start with Costco liquidation on B-Stock for predictable manifests and lower retail markup.
- You only need a resale permit to register and begin bidding on many corporate auctions.




