Cal Fussman, an influential American journalist and renowned storyteller, discusses the art of asking powerful questions. He shares insights from his iconic interviews with figures like Muhammad Ali and Jeff Bezos, emphasizing how curiosity can strengthen leadership and connection. Cal reveals strategies to turn trust into revenue and why effective communication is essential during challenging times. Listeners will learn to reframe their value confidently, lead with purpose, and even navigate pricing conversations without fear.
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question_answer ANECDOTE
Pivoting to Virtual Business
Heather Monahan shares her journey pivoting to online coaching and virtual seminars amid the pandemic.
She highlights the challenges and learning curves of marketing and collaborating virtually for the first time.
question_answer ANECDOTE
Asking for Upgrades Works
Cal Fussman overcame fear and asked hotel staff for upgraded rooms after encouragement.
This simple action led to consistent upgraded stays, improving his travel experience.
insights INSIGHT
Confidence Drives Client Conversion
Confidence and certainty in your value is crucial in winning clients and delivering impact.
If you doubt your worth, clients may hesitate and choose competitors with less expertise.
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Heather Monahan's "Overcome Your Villains" offers a practical guide to identifying and conquering personal and professional obstacles. The book emphasizes the importance of self-awareness, taking decisive action, and surrounding oneself with supportive individuals. Monahan shares her own experiences of overcoming adversity, including being unexpectedly fired from a high-level corporate position. Through relatable anecdotes and actionable strategies, she empowers readers to transform their challenges into opportunities for growth and success. The book's core message is that personal growth and achievement are directly linked to confronting and overcoming internal and external obstacles.
The big questions
The big questions
Steven Landsburg
Confidence Creator
Heather Monahan
In 'Confidence Creator,' Heather Monahan shares her personal journey and the insights she has gained to help anyone build confidence. The book combines Monahan's personal stories with practical tactics and lessons learned from her life and career. It addresses how to develop self-assurance, determine one's number-one enemy, attract the right people, find your voice, and more. Whether readers have never had confidence or have lost it due to life's challenges, this book provides tools to take charge of their lives and create their own confidence.
What if the key to better leadership, connection, and confidence came down to how you ASK questions? In this episode, I sit down with legendary interviewer and storytelling icon Cal Fussman. He’s spent decades in conversations with the world’s most influential people, including Muhammad Ali and Jeff Bezos. We talk about the power of curiosity, why asking great questions builds certainty, and how to navigate your life and business through deep listening. Cal also shares the life-changing lessons he’s learned from sitting down with the best and how you can use them to lead with purpose and impact. Get ready to rethink how you show up, how you connect, and how you lead!
In This Episode, You Will Learn
00:00 How to repackage your VALUE with confidence.
07:30 How to write emails that convert.
13:30 The mindset Cal used to connect with global icons.
22:45 What is the fastest way to monetize trust into revenue?
26:45 How to lead pricing conversations without fear or guilt.
35:30 Why your lowest-paying clients often demand the most.
42:30 Why giving fewer options creates more action and better sales.
50:00 The pitch strategy that gets decision-makers to say YES.