Running Through Walls Know What Problems You’re Solving
Jun 26, 2024
Former CMO at Datadog discusses the evolution of their go-to-market strategy, emphasizing the power of in-person sales. They also talk about balancing self-serve and enterprise selling motions, the importance of KPIs in marketing, and their childhood dream of becoming a rock star.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
Evolution of Go-to-Market Strategy at Datadog
01:48 • 22min
The Power of In-Person Sales
24:13 • 4min
Balancing Self-Serve and Enterprise Selling Motions
28:09 • 2min
Importance of KPIs and Mentorship in Marketing
30:04 • 5min
Exploring First Concert and Childhood Dream Job
34:44 • 2min