Copywriters Podcast More Free Financial Copy Training, With Glenn Fisher
10 snips
Jan 5, 2026 Glenn Fisher, a financial copywriter and co-founder of Financial Copy U, returns to discuss an innovative free training program he and Nick O'Connor launched with MarketWise. They sifted through 500 applicants to select just 12 trainees, resulting in immediate job offers for some. Glenn emphasizes the importance of idea generation over pure writing skills and shares inspiring success stories of mentees. He outlines what qualities they seek in trainees and teases more structured future cohorts, encouraging curiosity and resilience in aspiring copywriters.
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Ideas Beat Polished Writing
- The program progressed students more by teaching idea generation than polishing prose.
- Glenn Fisher says deep idea work unlocks creativity and lasting skill growth.
Student's Emotional Reaction To Mentorship
- Glenn describes a student physically reacting when told Mike Palmer would mentor him.
- The moment showed real emotional impact and validation for participants.
Leverage Nonfinancial Strengths
- Writers with nonfinancial strengths can out-perform old hands by leaning into their unique perspective.
- Glenn cites a psychology-trained student who used audience insight to produce superior creative work.
