

(MS) Linchpin: The Three Simple Keys To Building Your Linchpin - (Part 2 of 2)
Jul 21, 2023
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Prioritize Continuity Over Courses
- Shift your business model from one-time course sales to continuity models.
- Design monthly deliverables to keep customers engaged and paying continuously.
Pedro Deo's Continuity Shift Success
- Pedro Deo shifted from challenges without continuity to including continuity, resulting in over seven figures in recurring revenue.
- This shift greatly improved his business sustainability and growth potential.
Use Irresistible "Miff Key" Offers
- Create an irresistible "Miff key" offer to attract continuity subscribers.
- This offer can be physical or digital and should be useful but incomplete to entice sign-ups.