

#802 The 10 Behaviors Killing Your Business — Masked as Productivity
19 snips Apr 10, 2025
This discussion uncovers ten behaviors that may seem productive but actually hinder progress. Entrepreneurs are cautioned against premature marketing expansions and the pitfalls of pausing sales during busy times. The hosts emphasize the importance of meaningful relationships in marketing over mere platform switching. They also challenge the myth that great ideas alone lead to success, highlighting the value of execution. Additionally, the conversation critiques unnecessary management layers and advocates for authentic audience engagement.
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Resistance & Procrastination
- Founders often procrastinate by doing good things instead of the most effective tasks.
- This form of resistance involves engaging in marginally productive activities, masking real progress.
Maximize Existing Channels
- Focus on how your best customers find you instead of spreading marketing efforts thin.
- Clarify customer acquisition, maximize that channel, and avoid a "balanced marketing diet."
Continuous Sales
- Never stop selling, even when busy; instead, adjust your sales approach.
- Explore alternative deliverables, pricing, or project timelines to manage capacity.